Entrepreneur & Consultant
bridging Europe and China

I am an entrepreneurial professional with over 20 years of experience in international business, web development, and digital marketing, specializing in bridging Europe and China. As the founder of Middle Earth Consulting AB, I help companies with sourcing, e-commerce, and market entry strategies. My focus is on simplifying complex global trade processes while building long-term, trust-based partnerships.

I believe that real growth comes from people, not just processes. I enjoy meeting people from all over the world and from all kinds of industries, and I truly believe there is something to learn from every person you meet. My approach blends creativity and structure, helping companies turn strategic insights into measurable growth.

Let's Connect

I enjoy meeting entrepreneurs, business owners, and creative professionals from all over the world. Every conversation brings new insights and often leads to long-term collaboration. Whether you are exploring product sourcing in China, planning to build or optimize your website, or looking for strategic guidance for international growth, I am always open to exchange ideas and see how we can work together.

Reach out if you are curious about improving your digital presence, streamlining your supply chain, or expanding your brand between Europe and Asia — I reply personally and quickly.

International Sourcing & Supply Chain

Finding reliable manufacturers, pilot runs, QC, customs, and logistics. Turning complex imports into predictable operations.

WordPress & WooCommerce

Fast UX, clean architecture, SEO-friendly. From content and build to launch and growth.

WeChat & China Market Entry

Official/Service accounts, mini-programs, local payments, and cultural fit for practical results.

3D Product Renderings

Photorealistic renders & BIM objects for furniture, interiors, and e-commerce visuals.